Comments on: Why content strategy matters (and size doesn’t)

By: 10 reasons content strategy is essential when designing a holistic customer experience

Thu, 08 Apr 2010 00:37:30 +0000

[...] Because of the increasing complexity of the conversations happening across social networks, we need to design content for emergence: “CS is about mastering the tiny—the power of data, contained and defined in those XML containers to bubble up via SEO and SEM—in the realm of the massive. As destination websites and traditional brand marketing give way to the artful arrangement and deployment of billions of nuggets of containerized info that can be reused, recycled, retweeted, reblogged, and otherwise recirculated in the vast data anarchy of the Googleplex, content strategy is the only measured response marketers and media companies have to get their stuff out there.” Craig Brombery [...]

By: Content Strategy Chatter « Predicate, LLC | Editorial + Content Strategy

Mon, 14 Dec 2009 23:55:16 +0000

[...] For the last couple of months, I’ve been watching a wave of discussions about content strategy bubble up in blogs, white papers, and tweets. Some of the chatter is very impressive, capturing the arc of something not quite there yet, like marble in a quarry: some wants to be art, some wants to be bathroom tile.via Why content strategy matters (and size doesn’t) | Craig Bromberg [...]

By: The Future of Content « Predicate, LLC | Editorial + Content Strategy

The Future of Content « Predicate, LLC | Editorial + Content Strategy — Sun, 13 Dec 2009 21:41:31 +0000

[...] You should be thinking about RDF, not XML. Semantic web, not SEO. If the goal is to stay relevant in a data-driven world, it’s not going to be achieved by simply having a high Google rank. It’s going to require organizing, structuring, tagging and exposing content and data in meaningful ways so that they can be accessed where, when and how the user wants, driving traffic, awareness, stickiness, conversions and loyalty.via Rachel Lovinger via Why content strategy matters (and size doesn’t) [...]

By: Influential Articles on Content Strategy « Ideas About Content

Influential Articles on Content Strategy « Ideas About Content — Wed, 09 Dec 2009 22:41:39 +0000

[...] Bromberg: Why Strategy Matters and Size Doesn’t | [...]

By: 30 delicious content strategy and content marketing links « new media mentality

Tue, 14 Jul 2009 08:14:22 +0000

[...] http://bromo.craigbromberg.com/2009/05/07/why-content-strategy-matters-and-size-doesnt/ [...]

By: Learning Social Media By Doing Social Media - My Humbling Experience with Search Results for “Annoying Facebook Pictures” | By Ben Foster

Thu, 28 May 2009 04:42:50 +0000

[...] blog solely to learn techniques for my current job. Writing a blog teaches you a lot about content strategy, search engine optimization, and community building. I wanted detailed knowledge on these topics [...]

By: industry expert

industry expert — Thu, 21 May 2009 23:23:20 +0000

Your analysis is Impeccable and on that matter, a new company emerged that has got huge data / information on the top 10,000 industries, covering more than 95% of the $57 trillion global economy. They have created an online model of the global economy which enables quick analysis of one industry or a group of industries. Its ecompetitors.com.

By: Square Eyez » links for 2009-05-19

Square Eyez » links for 2009-05-19 — Tue, 19 May 2009 13:30:20 +0000

[...] Why content strategy matters (and size doesn’t) (tags: content strategy) [...]

By: adaptive path » blog » Adaptive Path » Signposts for the Week Ending May 15

Sat, 16 May 2009 15:49:43 +0000

[...] do it (often), content strategy doesn’t have to be [...]

By: Bits of Influence « Winning Experiences by Colleen Jones

Bits of Influence « Winning Experiences by Colleen Jones — Sun, 10 May 2009 21:12:40 +0000

[...] my struggle is resolving. Last week, Craig Bromberg wrote a clever post summarizing the conversation amongst “self-conscious” content strategists about [...]